Pro Bono project management and production for NewFest, NY’s LGBTQ Film Festival. NewFest partnered with Ogilvy to create assets to promote their 31st festival. We were inspired by old school Movie Phone dial-ins and personal ads. All time and media were donated by team members. The most exciting part was partnering with Wanda Sykes for the VO on our 1-833-NEW-FEST phone number where Wanda walks you through different films playing at the festival.
Media included:
Phone number with Wanda Sykes VO
2 Times Square Videos
Ferry Videos
Link Kiosks
Bus Shelters
Phone Kiosks
Dapper Q banners
Theater posters for all festival theaters
Guerilla Posters
Social Posts